Wednesday, June 3, 2015

Press Release: OPI Nail Envy Strength In Color

Press Release

Good evening, readers! I just got word that OPI is releasing a small collection of colored Nail Envy polishes. So you will get the nail treatments included in the colored polish! Take a peek at the press release from OPI below and tell me your thoughts!



IDEA: Strengthening treatment plus coveted color in one
WHAT IT IS: The fortifying power of OPI’s Original Nail Envy Nail Strengthener is now combined with softly tinted color in four gorgeous OPI shades. The trusted formula you love—from the world’s number one salon brand, OPI—has added delicate, subtle color for the very first time. Infused with hydrolyzed wheat protein and calcium, the new Nail Envy “Strength in Color” delivers maximum strengthening aid to transform weak, brittle, damaged nails into stronger, longer, harder nails shining with bold, true-to-bottle color.
Inspired by of-the-moment creamsicle hued and pink quartz spring runway looks, this first-of-its-kind collection includes classic OPI favorite shades like Hawaiian Orchid, Samoan Sand, and Bubble Bath, plus a Nail Envy-only exclusive offeringPink to Envy. Simply apply this innovative two-in-one nail strengthener plus color lacquer directly onto nails to add some much needed muscle to your manicure.
Four iconic OPI SoftShades are now formulated with the strength and nutrients of Nail Envy.
NEW Nail Envy “Strength in Color” ($17.95 US retail, $22.50 CAN retail):
  • Hawaiian Orchid: A tropical pink with hints of light purple
  • Samoan Sand: A warm beige-pink
  • Bubble Bath: A sweet candy pink
  • Pink to Envy: A Nail Envy exclusive shade in sheer light pink

As the number one salon brand worldwide, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formulas, fashionable colors, and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI Nail Lacquer is available in more than 200 shades. Each lacquer features OPI’s exclusive ProWide™ Brush for the ultimate application. Currently, OPI is available in over 100 countries and retails a full line of professional items including OPI GelColor, which is available in more than 150 shades that match the iconic OPI colors that are known and loved, nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics. OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, or mass outlet, or other unauthorized source. To learn more about OPI visit

*This press release was written and sent to me directly from OPI PR.
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